The best campaigns don’t guess—they adapt.

Discover how leading pet brands use real-time consumer insight to guide creator strategy, stretch budgets, and break through the noise. across Instagram, YouTube, and beyond.

Listen better, spend smarter, and turn scrolls into serious traction.

In today’s pet industry, brand isn’t enough. This session explores how proprietary innovation—whether product science, tech platforms, or service protocols—can drive valuation and strategic interest.

Learn what acquirers are really looking for, how to protect your edge, and how to position IP as a core asset, not an afterthought.

Successful exits start long before the deal. In this breakout, M&A insiders reveal how to position for acquisition—from shaping financials and forecasting performance to managing risk, brand narrative, and buyer alignment.

Learn what truly drives valuation and how run a process that protects your upside and delivers results.

According to Salesforce, 62% of customers feel emotionally attached to the brands they love. Creating a lasting, positive impression can build long-term loyalty—but earning that place in your customer’s heart isn’t easy. This interactive roundtable will guide you through exercises to identify your white space and share practical tips to craft a compelling brand story that helps your brand truly stand out.

From rising shipping costs to sourcing volatility, pet brands are under pressure. This breakout reveals how to build true operational resilience—through smarter supply chain diversification, logistics optimization, and leveraging data to mitigate risk.

Walk away with actionable strategies to protect margin, reduce disruption, and scale confidently in uncertain times.

C-suite executives from across the pet care ecosystem, leading veterinarians, insurers, retailers, investors as well as multinational pet care corporations, and the rest, gather to connect, partner and do business at Pet Connect.

• Meetings are 15 minutes in length

• Pet Connect attendees will use the Swap card event app to schedule meetings with fellow attendees.

• Access to the app will be provided 2 weeks prior to the event for attendees and 3 weeks prior for event partners.

12.30-12.45 - Meeting Slot 1

12.50-1.05 – Meeting Slot 2

1.10-1.25 – Meeting Slot 3

1.30-1.45 – Meeting Slot 4

1.50-2.05 – Meeting Slot 5

Harness the opportunity of a rapidly evolving pet market. From choosing the right channels—distribution vs. retail—to real-world marketing wins and customer education strategies, this session delivers sharp insights and actionable focus points for presenting new offerings to today’s pet parents. 

What does it really take to go from idea to acquisition in the pet industry? In this founder case study, we unpack the journey from first product to earned trust, investor backing, and strategic exit.

Honest lessons on traction, pivots, partnerships—and how to scale when the path isn't straight.

Financial tools like pet insurance and financing are becoming more integrated into the moments of care, driving deeper trust and sustained engagement for both clients and vets. This panel explores how insurance, wellness plans, embedded benefits, and flexible financing are broadening access to care for all including those traditionally underserved. We’ll examine the expanding role of these tools in a care ecosystem that includes retail, tech, and finance, and ask who are we reaching with these innovations—and who’s still being left behind?