The Case for FemTech
The business case for femtech is strong, driven by a large and growing market, technological advancements, societal benefits, and significant investment potential. By addressing unmet needs and leveraging innovative solutions, FemTech companies are well-positioned to make a substantial impact on women's health and well-being while achieving financial success.
Advancements in personalized healthcare, coupled with increased awareness around women’s health issues has driven demand for specialized healthcare solutions, and the development of mobile apps, wearable devices, and telehealth services has revolutionized how women manage their health.
Want to ensure you’re gaining the first-mover advantage?
Join us at WHIS on 23-25 September in Boston where we will provide you with the roadmap to success in the femtech space:
- Walk away with a detailed route to market as our interactive roundtables cover everything from legal & regulatory complexities to marketing femtech and consumer products.
- Harness your data effectively with insights from key players in big tech such as Microsoft and Google.
- Future-proof your business with a glimpse into the future of femtech at our Innovation Showcase where the most exciting startups in the space will pitch their solution.
Attendees Include
Femtech at WHIS
Femtech is here there and everywhere. It’s the backbone of disrupting the women’s health landscape. Whether the solution is specifically tech-focused, tech is the supporting feature of a novel therapeutic or diagnostic device, or it’s just there to gather data and insights, Femtech is all around us. That’s why we’re bringing Femtech to WHIS and addressing all the hottest topics.
Key Sessions
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Monday, 23 Sep, 2024
9:00am - 10:00am
Explore the areas for innovation women’s consumer health and understand the key trends driving the landscape. Topics covered include:
•Latest trends: sextech, fashion, sport, sleep, skincare, nutrition, menstrual care, wellness
• Areas for innovation: personalization, wearables, health at home, data collection, product manufacturing
• Explore how to translate these insights into new product development to unlock long-term value
10:00am - 11:00am
Join this session to understand an area critical to your company’s growth and success. Discover how to effectively market digital and physical products: The session will be split into sections covering the latest in:
• Social media marketing
• E-commerce marketing
• Educational marketing
Ensure you walk away with the insights you need to effectively reach your consumers and ensure your brand’s success in the market
12:00pm - 1:00pm
Seamlessly navigate the complexities of entering the Femtech and consumer health market. Topics addressed:
• Implement responsible data management through robust privacy policies
• Ensure compliance with data protection laws to safeguard user information.
• Choose the optimal regulatory pathway for your innovation
• Employ advanced strategies for maintaining a competitive edge with (IP) protection
Tuesday, 24 Sep, 2024
9:30am - 10:10am
The femtech revolution is in full swing, and with its role in driving women’s health outcomes through increased data collection and the integration of ML, AI, and cloud services, its potential hasn’t gone unnoticed by ‘Big Tech’. Notable software giants in the cloud services landscape have started to move into the space. But what does this mean for the women’s health market and the incumbents that have traditionally dominated the space? How has technology transformed the space? What can big pharma learn from the tech giants? Join this discussion to unpack these questions, hearing from those at the forefront as they outline the opportunities to move the needle through the technological healthcare revolution.
Nichole YoungLin
MD, MBA, Women’s Health Clinical Lead
Google
Dr. Neel Shah
Chief Medical Officer
Maven Clinic
2:00pm - 3:10pm
From the latest apps, wearables, digital therapeutics and diagnostics, AI and M/L, the Startup Showcase brings you the 10 of the best of the best innovators disrupting the space. Join this rapid-fire pitching session to hear from our startup finalists, followed by questions from a judging panel of expert investors. Come along to see the who’s who dominating the startup landscape.
4:50pm - 5:20pm
With the increasing concern of growing healthcare deserts, particularly in the maternal and reproductive health landscape, telehealth services are paving the way for increased access and better outcomes. This session looks at the expanding role that cloud service providers play in transforming the telehealth space. Hear from notable players that have engaged in cloud partnerships to gain insight into how to develop a robust strategy to ensure commercial success.
Erkeda DeRouen
CEO & Principal Consultant
Digital Risk Compliance Solutions
Wednesday, 25 Sep, 2024
2:40pm - 3:10pm
There have been huge advancements in generative AI in recent years. But how do we leverage this in women’s consumer health? Join this exciting discussion to hear about the role that Generative AI will play in creating customized, personalized, and precise wellness plans based on individual health data. Learn about the opportunity to positively impact women at different phases of their menstrual cycle.
Nichole YoungLin
MD, MBA, Women’s Health Clinical Lead
Google
4:50pm - 5:20pm
As the healthcare services sector gains prominence in investment circles, the women’s health industry faces a pressing question: how can it adapt to meet evolving demands? This discussion deep dives into this pivotal issue, exploring how collaboration stands as a linchpin for driving consolidation through collaboration in the years ahead. Join industry leaders as they underscore the imperative of establishing pathways for founders to seamlessly integrate and aggregate their solutions while protecting their IP. Discover how this collaborative approach streamlines offerings for the end customer and creates a pathway for founders, ensuring a surplus of services without sacrificing quality or accessibility.
Lisa Marceau
President & Founder
Alpha Millenial Health LLC
AI presents an exciting opportunity to augment behavioural health delivery by enhancing access to care. Join this session to hear from those innovating at the forefront of this disruptive space as they outline the opportunities to improve women’s mental health.
Moderator
Jasmi Shah
Managing Director
Cigna Ventures
Brianna Brennan
Chief Innovation Officer
Ontrak Health
Tamika Lane, MSN, RN, CCM
Director, Clinical Innovation and Client Relationships
Sentara Health Plans